it’s unique

A couple of days ago, I travelled on an Iberia flight for the first time in years. It was a little more up-market than the discount airlines I’ve flown with recently and even in tourist class those who bought snacks from the trolley were provided with individual place mats for the fold-down tables.

When I declined to give mine up as rubbish, I suppose the steward thought I wanted a souvenir. In fact I wanted to add it to my collection of bad advertising and extraneous apostrophes.

Coke ad text: Enjoy it's unique taste, hydration is already included
I can’t believe that Coca Cola and Iberia can’t afford to pay a proof reader, so maybe I’ll send off my CV on spec as they appear to have a vacancy.

Author: don't confuse the narrator

Exploring the boundary between writer and narrator through first person poetry, prose and opinion

8 thoughts on “it’s unique”

  1. The strange thing about Coke is that, after “Bite The Wax Tadpole” – they may be doing it “ironically” so that people will blog about them.

    The sheer amount of urban legends around Coke would make it profitable to make some more up.


  2. Oooops! They did it again (from two days ago). Iberia/CocaCola, similar individual place mat with “Hydration during the flight” instructions: “Pour de liquid carefully into a glass”.
    PS. I also kept both mats as a souvenir! ;-)


  3. It’s surprising that this happens as British Airways are increasingly owning a larger share of the company…


Leave a Reply to don't confuse the narrator Cancel reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.

%d bloggers like this: